by Ben Hess, Managing Director, ThirdPool Recruiting
There will always be obstacles to making quick connections with recruiting prospects.
Overcoming those obstacles is the hard work of recruiting.
While there is no holy grail, new tools and methodologies increase the percentage of effective connections.
Texting
By itself, texting is not new. However, the comprehensive and systematic use of texting as a recruiting tool has become increasingly important.
Relying solely on phone calls and emails will limit your success because these mediums have such poor conversation rates.
Most high-performing recruiters have transitioned to using text as their first and primary form of communication.
It’s now common for them to have hundreds of text conversations per week.
Video Interviews
Video chat is not new either, but its use in the recruiting process has become more popular in the last few years.
Also, video chat services are very affordable—access to a powerful suite of tools cost less than $15/month.
Nothing will replace the importance of a face-to-face interview, but video interviews allow you to connect with prospects that would otherwise be lost or unnecessarily delayed.
In the next Insight, I’ll cover some best practices of using video interviews in your recruiting process.