When trying to find solutions to a difficult problem (like recruiting), most people search for insight from our own experiences, the insights of others, and best practices.And then they contemplate what might work for them.While that’s a great place to start, professors Chip and Dan Heath advise taking exploration a step further.Research suggests that reflecting or ruminating on our own thoughts and feelings is an ineffective way to achieve true understanding.Studying your own behavior is more fruitful.It’s better to take a risk, try something, and distill the answer from experience rather than navel-gazing.Action leads to insight more often than insight leads to action.Successful recruiters and hiring managers take action based on the possibility that a promising tactic may produce positive results.And then they measure results.Not at the macro level (did I get a hire), but at the micro level (did my call script cause my recruiting prospect to engage).Each small action that proves successful adds to your insight.