In today’s podcast, we’ll be joined by Rob Keefe. Rob is the founder and President of Relitix Relitix helps real estate brokerages use data, artificial intelligence, and machine learning to make better management decisions, recruit and coach more effectively, and find new ways to stick it to their competitors. Full disclosure: Rob and I have something in common besides real estate. We were classmates together at the Naval Academy some 30-odd years ago, and we both spent time as naval officers before jumping into the real estate industry.Before starting Relitix, Rob led organizations in every corner of residential real estate, including real estate brokerage, real estate development, mortgage banking, title, and relocation management.He also served as Chairman of the Wisconsin Realtors Association representing the state’s 14,000 Realtors and has served as a board member of the National Association of Realtors.So let’s jump in. I think you’re going to learn a lot today!
