Let me tell you about our incredible team…
This is the angle most recruiters and hiring managers take when trying to convince a recruiting prospect to join their organization. What if you tweaked this message a little and it became: We have a great team, but if you were involved–it could be amazing! The first approach is the same old tired message your prospects hear from all your competitors. The second approach inspires your prospects by offering influence and ownership. Stop convincing and start inspiring. The most talented individuals want to use their life energy to create something remarkable.